2014 Olympics

We like the Olympics.  It was inspiring this year to watch Team USA enter the opening ceremonies in their USA uniforms, designed by Ralph Lauren and made in the USA for the first time in a long while. Congratulations to RL for getting it done here – we know first hand that it isn’t easy to do.

We’re excited to watch Team USA bring it…

We Like Cotton

American Manufacturing: Seed to Sewn

Part 1 – the Cotton Harvest.

The first thing that people notice about our products is the fabric.  We use 100% cotton in our sweatshirts and T-shirts, because we believe it makes the best products– even though it isn’t the cheapest option.  Cotton’s natural properties are well suited to making sweatshirts and t-shirts – creating fabric that breathes and has natural stretch, is strong and durable, is machine washable and holds its…

Letter From a Birmingham Jail

Martin Luther King, Jr.

16 April 1963

My Dear Fellow Clergymen:
While confined here in the Birmingham city jail, I came across your recent statement calling my present activities “unwise and untimely.” Seldom do I pause to answer criticism of my work and ideas. If I sought to answer all the criticisms that cross my desk, my secretaries would have little time for anything other than such correspondence in the course of the day, and I would have no time for constructive…

At American Giant, We Make T-Shirts

At American Giant, we are doggedly committed to getting every detail right on our products, including the name.

When we set out to make the best T-shirt on the market, we had a momentary lapse in judgment. At some point while we were obsessing over the fit and the fabric of our T-shirts, we started calling them “tees”.

As we prepared to launch some new  designs, we started to question: do we make T-shirts or tees?  Are we being too pedantic? …

The Unofficial History of T-Shirts

We’re not a heritage brand, but we respect the legacy of things before us and draw inspiration from them.  The t-shirt is an iconic American style with a history that we thought deserved some exploration.

The modern day t-shirt evolved from men’s underwear (though they used the more civilized term: undergarment). Until the late 1800’s, men wore single piece long johns underneath their clothes with button up fronts (aka the union suit).

Lincoln’s Thanksgiving Proclamation


Read President Lincoln’s full Thanksgiving Proclamation below:

The year that is drawing towards its close, has been filled with the blessings of fruitful fields and healthful skies. To these bounties, which are so constantly enjoyed that we are prone to forget the source from which they come, others have been added, which are of…

Sarah Josepha Hale and Giving Thanks


As Thanksgiving nears, we are honoring the largest proponent of the holiday, Sarah Josepha Hale.  She is not of the Plymouth Rock, Pilgrim and turkey sect of American history, but rather one of labor, self-determination and dedication to her ideals.

Born in New Hampshire in 1788, Hale is credited with the creation of Thanksgiving as a national holiday.  Over the course of 17 years she wrote…

Mike Crawford & Bonneville


Bonneville wouldn’t be everything it is without Mike Crawford: he’s a lifelong resident of Wendover, Utah and an integral part of the Bonneville racing community. When Speed Week rolls around, he’s the man for the job: mechanic, tire supplier, repairman, historian—and the mayor.

A museum that once commemorated Bonneville’s history and land records closed 14 years ago. Now, most of the event’s recorded history sits in Crawford’s shop, Carquest Auto…



We’re huge fans of anything Bonneville. The Bonneville Salt Flats, located near the Nevada border in western Utah, host a handful of car races throughout the year. Speed Week comes around every August, followed by September’s World of Speed, and October’s World Finals. Speed records range from 217-458 mph on this slick, salty natural track. Not too shabby.


Book Review #1


What we’re reading:

Endurance by Alfred Lansing

This has been required reading around the office at AG lately. Lansing’s account sticks to the facts, based on journals and other primary sources from the day. Dramatic flourishes are not necessary when the real story of the attempt to cross the Antarctic on foot (which was not accomplished until 40 years later) is so incredible.

While this book is full of action – just when you think something else bad can’t happen, it does –…